By Peace Udugba
MTN Nigeria reinforced its commitment to supporting African storytelling and emerging creative talent at the 12th Africa Magic Viewers’ Choice Awards (AMVCA), held on Saturday, May 9, 2026, at Eko Hotels & Suites, Lagos.
Hosted by Bovi Ugboma and Nomzamo Mbatha, the star-studded event brought together leading figures in African film, television, and entertainment to celebrate excellence in creativity and cinematic storytelling.
As part of its sponsorship of the awards, MTN Nigeria supported the Best Short Film category, one of the key platforms for recognising emerging filmmakers. The award was presented by the General Manager, Enterprise Sales, MTN Nigeria, Febisola Oyeleye, alongside actor Jide Oyegbile.
The winning film, Hussaini, by Orire Nwani and Josh Olaoluwa, secured both AMVCA recognition and a ₦5 million cash prize sponsored by MTN Nigeria. Speaking during the presentation, MTN Nigeria’s Chief Marketing Officer, Onyinye Ikenna-Emeka, reaffirmed the company’s commitment to youth empowerment and the growth of Africa’s creative industry, noting that young storytellers remain central to shaping the future of entertainment in the region.
Beyond the main awards night, MTN Nigeria’s participation extended to AMVCA Week activities, including the Young Filmmakers Day and the #MTNFilmChallenge. The initiative provided a platform for aspiring filmmakers to showcase short-form storytelling centered on Nigerian culture, everyday experiences, and youth perspectives.
At the Young Filmmakers Day, five emerging creators—Precious Aisa, Fitz-Williams Ochie, Ugwueze Jennifer, Anuyimika Ayomide, and Alexander Oshiame—were rewarded with cash prizes totaling ₦4.65 million, while two other finalists received consolation prizes.
The event also featured masterclasses and panel discussions with industry professionals, offering mentorship and exposure for young creatives.
MTN Nigeria said its continued investment in initiatives like the AMVCA short film category and the #MTNFilmChallenge reflects its broader goal of strengthening Africa’s creative economy by providing platforms that celebrate, fund, and amplify emerging talent.
