By Peace Udugba
As the world’s biggest football tournament enters its decisive stages, leading home appliances and electronics retailer, Jamara Home, has launched its “Naija World Cup Champion” campaign, offering football fans across Nigeria an opportunity to upgrade their homes for an enhanced matchday experience.
The campaign, which runs from June 23 to July 13, features special discounts on a wide range of home appliances and electronics available at Jamara Home stores nationwide and on its online platform.
Designed around the unique football culture in Nigerian homes, the initiative aims to help customers create the ideal viewing atmosphere by offering deals on Smart TVs, sound systems, refrigerators, air conditioners, fans, and reliable power solutions.
According to the company, the campaign caters to football enthusiasts looking to improve their viewing experience, whether by upgrading to larger and clearer television screens, investing in quality sound systems, keeping refreshments chilled throughout the matches, or ensuring uninterrupted power during crucial moments of the tournament.
Speaking on the campaign, Head of Marketing at Jamara Home, Oluwatomi Faniran, said football in Nigeria goes beyond entertainment and has become a shared social experience that brings families and friends together.
“Football season in Nigeria isn’t just watched, it’s lived. People plan their homes and days around it. We wanted to give Nigerians a real reason to upgrade the things that make every matchday better, from enjoying clearer viewing experiences to creating the perfect atmosphere for every game. This campaign is about bringing comfort, convenience, and excitement closer to every football fan,” Faniran said.
Jamara Home encouraged customers to take advantage of the promotional offers by visiting any of its stores nationwide or shopping through its official online platform before the campaign ends on July 13.
The company said the initiative reflects its commitment to helping Nigerian households enjoy premium comfort and convenience while cheering their favourite teams throughout the football tournament.
