By Peace Udugba -The daily torch media
Infinix has announced a large-scale global partnership with Call of Duty: Mobile aimed at enhancing mobile gaming experiences across key emerging markets, including Latin America, Brazil, India, and Africa.
The collaboration centres on the newly launched Infinix NOTE Edge and NOTE 60 Series, positioning the devices as gaming-focused smartphones designed to deliver immersive, high-performance gameplay while fostering global player communities.
According to Infinix, the partnership will feature optimised gameplay performance for Call of Duty: Mobile on the NOTE Edge and NOTE 60 Series, alongside a global weapon skin design contest and a series of region-specific community activations.
TT Liu, Chief Marketing Officer of Infinix Mobility, said the initiative transforms the NOTE 60 Series into a platform for creativity and connection.
“Our partnership with Call of Duty: Mobile transforms the NOTE 60 Series into a platform where mobile users can co-create, compete, and connect with global communities,” Liu said.
Also speaking, Jeffrey Gullett, Senior Director of Production for Call of Duty: Mobile, said the collaboration reinforces the game’s commitment to delivering optimised gameplay across the latest devices worldwide.
Optimised Gaming Performance
As part of the partnership, Infinix said the NOTE Edge and NOTE 60 Series have been specifically optimised for Call of Duty: Mobile, enabling stable 120 frames-per-second gameplay during intense in-game action.
The devices also feature enhanced audio powered by SOUND BY JBL for improved spatial clarity, as well as exclusive Call of Duty: Mobile-themed interface elements and wallpapers. The NOTE 60 Pro includes an Active Matrix Display with pixel-inspired design elements referencing the game.
Global Design Contest
To engage its global user base, the partners have launched the “Design and Dominate” weapon skin contest. Participants are invited to create original designs for the AK117 weapon, inspired by the NOTE 60 Series.
Submissions opened on March 20 and will close on April 13, while the top nine entries will be shortlisted for global voting beginning April 17. The winning design, to be announced on May 13, will be developed into an in-game weapon skin.
Additional prizes include COD Points, Infinix products, and co-branded merchandise.
Regional Activations
The partnership will also roll out localised events tailored to different markets.
In Latin America, the “Barrios Latinos” tournament will culminate in a grand finale on April 18 in Mexico City, combining competitive gaming with live performances.
In India, the “District Showdown” tournament will feature city-based competition, with its grand finale scheduled for April 24–25 in New Delhi.
In Africa, a “Creators College” programme will be held in Lagos from March 25 to 28, bringing together established gaming creators to mentor emerging talent in content creation and community building.
